Motivated Reasoning: The Most Dangerous Defense

Motivated Reasoning is the tendency to develop elaborate rationalizations in support of a given point of view, and then seeking out sources that support that point of view while ignoring contrary evidence.

Single Studies Are A Fool’s Paradise and A Marketer’s Dream (or Nightmare)

Motivated Reasoning is the tendency to develop elaborate rationalizations in support of a given point of view, and then seek out sources to support that point of view while ignoring contrary evidence. Relying on single studies is a poor basis for arriving at conclusions and making important decisions. Look for systematic literature reviews and consensus panels.